Primal Digital Agency

Primal excels in bespoke growth marketing in both Thailand and Malaysia. A strategic and data-driven digital agency providing integrated digital-first marketing solutions that drives qualified traffic to your website to grow your revenue online with full-funnel impactful campaigns.

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Meet the founder - THAILAND

Mark McDowell

Mark co-founded Primal at the age of 25 to help businesses unlock their full growth potential with impactful digital marketing. Mark has successfully built Primal to the brand name it is today, as one of the leading independent digital marketing agencies in Thailand with over 100 digital experts.


The agency has moved from strength to strength since it’s inception with Mark at the helm. Spearheading all departments as CEO, from business development and Performance Marketing, SEO & Social Media Marketing to driving the company’s internal work culture. The success of Primal has grown from Mark’s ability to coach and lead a team of cutting-edge millennial minded digital marketers. The work the agency is producing is at the highest standards internationally.

With a focus on performance campaigns, SEO and Social Media each area of the agency is driving strategy and revenue growth across multiple verticals. As well as brand growth, Mark is making a significant impact on the digital youth in Thailand, upskilling and developing some of Thailand’s brightest.


Mark’s achievements have led him to win multiple awards including Forbes 30 Under 30 and Campaign Asia Young Achiever of the Year.


Ronnie Chin

A passionate, creative and dynamic digital marketing professional with more than 13 years of experience in digital strategy planning and implementation. He began his career in mobile advertising technology as a business development before transitioning into the agency world. In addition to his extensive experience in digital planning, cross-channel strategy, and business development, he is also an excellent entrepreneur.

Prior to joining Primal Malaysia, Ronnie worked at Dentsu as Digital Director. He has worked on a number of brands and verticals, including financial services, FMCG, motorsports, apparel, and e-commerce. Some of these companies are Reckitt Benkiser, Martell, Unicharm, P&G, Uniqlo, Disney, F1 and many more.

Throughout the turmoil of the Pandemic of 2020, Ronnie takes it in stride by successfully leading Primal Malaysia through a growing portfolio, but more importantly achieving amazing results for clients.    

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